Just Pairs is founded by two enterprising housewives who wanted to make a difference in their lives as they approached their 50s. With the support of their business-owner husbands, they incorporated Just Pairs in the summer of 2017, initially showcasing home decor and soft furnishings at exhibitions across India.
They later launched an Instagram page, @_justpairs, to reach a global audience.
Mrs. Shalu Narula brings production and client relations experience from her previous role in her husband’s home furnishings business, while Mrs. Neetu Kapoor is passionate about interior design and styling, with a focus on soft furnishings. The two mothers work together at Just Pairs, with each handling specific responsibilities.
Today, Just Pairs is proud to have earned a reputation for high-quality bedding products, both domestically and internationally, with a loyal following of customers.